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Men's Rugby Union Allianz ends Saracens' sponsorship early

ALLIANZ wants nothing to do with disgraced Premiership side Saracens, ending their sponsorship of the club’s stadium at the end of the season, the company has announced.

The German insurance group has sponsored Saracens since 2012 and, as well as holding naming rights to the Hendon-based stadium, was set to continue in a deal until 2021.

However, with Mark McCall’s side now preparing for life in the Championship after accepting relegation from the Premiership for repeated salary cap breaches, the club’s long-serving commercial partner has decided to cut their association short.

“Allianz has taken the difficult decision to end its sponsorship of Saracens Rugby Club and stadium at the end of this season,” a company statement read.

“Allianz intends to continue to be involved in the great work that the Saracens Sports Foundation does in their local community and wishes Saracens well in the future.”

European champions Saracens are reported to have been paid £2 million a year as part of the agreement with Allianz, which sponsors the kit as well as hold naming rights on the stadium.

During November, Saracens were fined £5.36m after repeated salary cap breaches.


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