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The phoney ‘war on motorists’ is a painful farce
Rishi Sunak’s propaganda glamorising car culture aims to whip up anti-green backlash from a fantasy world of tweed caps and open-top Morgans in a cynical vote-grabbing ploy, writes SALLY WILTON
A man driving a car in traffic at night

PRIME MINISTER RISHI SUNAK took some clever advice from his spin doctors when in 2023 he decided to rename certain gullible folk who sit behind the wheel of a vehicle “motorists.” Using this rather old-fashioned word he triggered one of the most blatant uses of propaganda in recent years in Britain, clearly spun for one purpose only — to win votes.

Sunak went on to portray “motorists” as some sort of persecuted group, a minority who are discriminated against, when in fact many of us travel in cars from time to time without feeling we are treated unfairly and would not want to include ourselves in his gang.

This irritating trope hasn’t yet faded away; it has grown into an anti-ULEZ monster that is set to be perhaps the only populist Conservative policy that is garnering support for the forthcoming general election.

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